Tuesday, February 1, 2011

Niche Research and Selection Checklist -- 3 Questions

* Continue research until you meet the minimum criteria AND the answer to all of these questions is "YES":
- Is my prospective customer emotionally driven to find a solution, solve a problem, or get a specific benefit that I offer?
YES
- Is my prospective customer so motivated that they've begun pro-actively seeking to solve their challenge?
YES
- Does my prospective customer have few or no perceived options?
YES

No comments:

Post a Comment